FY2021 Budget

Town Manager Requests

Council Approved

Operating Impacts (Routine or Recurring Annually)

Sustainability Initiatives: Annual allocation of funds to support sustainability initiatives. Examples include solar panels, other electrical, water and air quality programs such as tree archives, composting and other related activities, and development of a comprehensive sustainability plan to guide ongoing sustainability initiatives. This annual allocation could be expanded in future years once a program is developed and adopted by Town Council. Connect Morrisville > Thriving, livable neighborhoods and Engaged, inclusive community Multiple Objectives. Communication/Outreach Programs: Services and resources to expand promotion of event communications and outreach for town events, programs activities, and general information and advocacy . Connect Morrisville > Engaged, inclusive community Multiple Objectives. • Video Production – Professional video production services that are essential to continue to develop creative, engaging content for various digital communications platforms, including website and social media. • Graphic Design Services – Design services with cutting-edge graphics to aid in promotion and implementation of the town’s brand and important for signature events, town events, building signage and social media platforms. • Advertising/Marketing – Strategically placed paid advertising and marketing in appropriate platforms/publications and that align with the mission and values of the town are key strategies to market town programs, initiatives or events. Public Works Asset Management Initiatives: Proactive efforts to maintain town assets and maintain high standards of safety and customer service for pedestrian amenities. Connect Morrisville > Improved transportation mobility and Thriving livable neighborhoods Multiple Objectives. • Pedestrian Bridge Structural Inspections – Hiring of an independent consultant/engineering company to evaluate pedestrian bridges bi-annually to predict future expenditures and develop a budget for greenway bridge maintenance. Public Works staff does not have the level of expertise to conduct these assessments. This bi-annual expenditure will rotate every other year with the Pavement Condition Report for roadways. • Pedestrian Safety Improvements – Regular allocation of funds to address expenses to maintain existing crosswalks, traffic calming features, traffic control devices and associated signage, pavement markings, solar panels, amber flashers and RRFBs (rectangular rapid flashing beacons) that are already in place in town. Public Works also gets requests to add other pedestrian safety features at unmarked crosswalks and intersections. Expense will be offset by available funds from Sidewalk/Pedestrian Fund. Strategic Plan Support: The Connect Morrisville Strategic Plan is an ongoing initiative and takes committed funds on a recurring annual basis, specifically during review period years to cover outreach, training and branding materials. Funds will be utilized for ClearPoint user licenses, training/refresh for new and existing staff and a town event/hosted stakeholder feedback sessions. Connect Morrisville > Engaged inclusive community and Operational excellence Multiple Objectives. Law Enforcement Recruitment Campaign: Participation in a regional, collaborative effort coordinated by Triangle J Council of Governments and WRAL in a police officer recruitment partnership with 10-20 local government entities. This initiative was identified by Triangle J as its 2020 Sandbox Challenge. Recruitment of police officers has become more and more challenging. A comprehensive outreach effort that provides for shared access to the potential pool of applicants will assist in reaching new police officer candidates. Connect Morrisville > Public safety readiness and Operational excellence Multiple Objectives.

50,000

100,000

47,050

47,050

35,000

35,000

15,000

15,000

6,000

6,000

TOTAL

$2,414,950

2,137,700

43